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Premium Energy VIP Drink

BevNET Review

Last Updated: 7/17/2012 11:21 AM

Premium Energy Drink is an energy drink that is trying too hard -- to the point of it seeming desperate -- to sell you on the fact that their product is premium. In addition to calling itself premium in its name, the can also says “Exclusive” and “VIP.” The problem we have with this is that nothing about this drink is premium or exclusive. Both the flavor and functional ingredients are the same as what you’ll find in certain other drinks on the market. And from a flavor perspective, this sugar sweetened drink is very sweet and has “classic energy drink” taste. Visually, the design is amateurish at best and, when combined with the excessive use of adjectives that attempt to establish the product’s premium brand, makes the product look like a novelty product. Realistically, this product is only going to succeed if it can sell far below what the premium products sell for. Otherwise, we strongly suggest that this brand go back to the drawing board before they make costly moves such as painting the cans (it currently uses a sleeve wrap).


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Product Type

Functional: Energy Drink: Regular


8.4 oz Can

Nutritional Info

Serving Size 1 Can Amount Per Serving: Calories 128 % of Daily Value Total Fat 0g 0% Trans Fat 0g Sodium 134mg 6% Total Carb. 28g 9% Sugars 28g Protein Less than 1g


Water, Sucrose, Glucose, Citric Acid, Carbon Dioxide, Taurine Glucuronolactone, Sodium Citrate, Lactic Acid, Artificial Flavors, Color, Caramel, Caffeine, Extracts, (Grapeseed, Ginseng, Mate Tea), Ascorbic Acid, Inositol, Preservative Natrium, Benzoate, Vitamins (Niacinamide, Calcium, Pantothenate, Pyridoxinhcl, Vitamin B12)

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