Adina Organic Coffee: Sumatran Iced Vanilla Latte

Sumatran Iced Vanilla Latte

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Last Updated: 8/2/2007 11:17 AM

Product Type: Coffee: Coffee Based; Container: 8.5 fl oz (252 ml) glass
BevNET Review: Typically, we find that RTD vanilla latte beverages have an overpowering vanilla flavor relative to the amount of coffee. Fortunately, Adina is an exception to the norm, delivering a well balanced creation that includes distinguishable coffee and vanilla flavors. In addition, they take great pride in their coffee, sourcing this variety from the Indonesian Island of Sumatra's Gayo Cooperative. The fact that it's organic and low fat are also major pluses, giving the product some useful differentiation from the Starbucks products. On the other hand, packaging uses a familiar wrapped glass bottle, which certainly makes it blend in with other products in the category. Still, we think that Adina can win with taste and its wholesome image -- assuming consumers are willing to give it a try.

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