AquaAde

Product Type:Water: Enhanced; Container: 20 fl oz (591 ml) PET
BevNET Review: Wild Cherry AquaAde is billed as a “fitness water beverage”, which speaks to the fact that it has a variety of added vitamins. While we don't know if that will appeal to consumers in this age of energy drinks and Vitaminwater, we can tell you that this is a pretty decent-tasting flavored water. The cherry is prominent in the mix and the artificial sweetener didn’t taste too, well, artificial. The label, on the other hand, didn't really do it for us. There's a lot going on with the packaging, but nothing that really stood out or resonated with the concept of "fitness water beverage." The fonts and coloration are a bit washed out on the clear plastic label. Overall, it just doesn't "pop". If Le-Nature's improved the packaging, this would be a much better product.Reviewed on: 6/5/2006

Product Type:Water: Enhanced; Container: 20 fl oz (591 ml) PET
BevNET Review: The berry flavors seem missing, but it still came out as a nice, lightly-sweetened water with very little chemical sweetener aftertaste. As far as the “fitness water beverage” concept goes, this product doesn't feel like a replacement for Vitaminwater or Propel -- which are really the two largest players in the "fitness" water category. That being said, this product feels like a replacement for Fruit2o or any other diet-oriented flavored water. As for the packaging, again, it’s not very pleasing – the label looks like it needs a redesign. Most likely, this product will appeal to a value consumer in grocery channels.Reviewed on: 6/5/2006