BANa

Product Type:Water: Enhanced; Container: 16.9 fl oz
BevNET Review: There are two varieties of BANa, “Better Rehydration” and “Serious Rehydration,” with this one (Better Rehydration) having a lighter strength formulation. Both formulas are artificially sweetened with sucralose, which is suspiciously not found on the label. Still, the sucralose sweetener gets the job done, pairing well with the drink’s berry flavor and masked by its saltiness. Compared with its counterpart, there are lighter doses of key rehydration ingredients (such as sodium and potassium) and a different, less serious packaging design. Unfortunately, we don’t think that the lighter formulation is that easily distinguished from its counterpart. Furthermore, we’re not huge fans of the monkey theme. While the product is good, the other one is better – and we think that offering a similarly branded product (to Serious Rehydration) and a different fruit flavor would be the right course of action for this brand.Reviewed on: 4/14/2009

Product Type:Water: Enhanced; Container: 16.9 fl oz
BevNET Review: Of the two varieties of BANa, this one seems like the clear winner. First, it offers more electrolytes than its counterpart and has essentially the same taste (it is slightly saltier, but we don’t think consumers will notice). Second, the branding feels much more confident (“Serious” over “Better”) and credible. Gone is the monkey theme and in its place is a design that’s technical and clean, with the “Na” (aka sodium on the periodic table of elements) seeming a bit more intuitive. From a flavor and functionality point of view, this product’s sucralose sweetened mixture is enjoyable and replenishing, with a sweet berry flavor that helps complement the salty flavor of the electrolytes. It’s one of those products that takes a few sips to get into, but once we did, it was worth it. We certainly felt rehydrated. Overall, an enjoyable product that’s superior to its counterpart.Reviewed on: 4/14/2009