Genesis BOOST Superfuit Juices: Happy Boost

Product Type: Juice: Juice Drink; Container: 12 fl oz
BevNET Review: This variety pairs pomegranate, pear, goji, cherry and prickly pear juices along with green tea. The flavor is sweet and tart, with an enjoyable fruit flavor that's smooth and well balanced. Plus, we appreciate the fact that there is an actual note of goji to the product -- although we think they could do more to explain why 24,000 mg of goji juice is meaningful. From our point of view, listing juice content in milligrams as opposed to fluid ounces or percentage seems like a bit of a ploy. Furthermore, it's difficult to read the vertical writing, leaving the section to the right of the logo likely to be ignored. The bottom line: we like the flavor and the theme of the brand ("Boost" is a great name), but the visual execution and communication of the function/benefit should be improved upon.

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BevNET Product Traffic Rank: #2275