Genesis BOOST Superfuit Juices: Youth Boost

Product Type: Juice: Juice Drink; Container: 12 fl oz
BevNET Review: Of the four flavors, this one was our favorite. Blending mangosteen with a variety of other fruit flavors (pear, pineapple, apple, star gooseberry, dragonfruit, grape juice), this variety has an exotic tropical flavor to it. The sweetness, which is derived from the fruit juice (there's no added sugar -- they should probably mention that on the label), has been kept under control, allowing the fruit flavors to take center stage. In addition, the flavor of mangosteen is distinguishable, which is a definite plus. Packaging is a 12 ounce glass bottle, which has a clean appearance. However, the presence of a neck hanger and vertical text tell us that the package isn't performing just yet. In addition, we're not convinced with the marketer's effort to promote the measure of a liquid ingredient (mangosteen fruit puree) by weight. Overall, solid taste and aesthetically pleasing packaging, but they've got to work on the packaging's functionality.

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