Blueberry Acai Pomegranate

Borojo

Blueberry Acai Pomegranate

BevNET Review

Last Updated: 8/16/2010 10:30 AM

Based on the Colombian superfruit of the same name, Borojo features a blend of fruit concentrates and extracts, including borojo, blueberry, pomegranate, and acai. It’s also enhanced with yerba mate (natural caffeine), green tea extract, guarana seed (natural caffeine), and ginseng before finally being sweetened with a blend of sugar and erythritol. The resulting drink is both thirst quenching and energizing, having just the right balance of sweetness and fruit flavor. There’s a slight “functional” note that hits your tongue on the way out, which could be some of the added ingredients and the sweetener, but it’s not something that we’d count as a negative against this product. The product’s package, which has recently been given a makeover, is a 16.9 oz. PET bottle with a full wrap label. It has been cleanly decorated with a design that feels technical but emits a positive vibe. In the most recent edition, the front panel is still text heavy, but it seems more logically arranged. There’s now a better emphasis on the product’s function (“hydrate + energize + perform”) and the flavor name is front and center. They’ve moved the “Powered by Borojo Superfruit" to a less prominent place (we suggested they make it more prominent). But now that we see it this way, we think they’ve made the right decision, selling the product on familiar flavor and function rather than trying to sell an unfamiliar superfruit. Overall, we’re still fans of this product – and the most recent iteration of the label is a step in the right direction.

Rating:

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Average User Rating

  (2 votes)

Product Type

Functional: Energy Drink: RegularTea: Yerba Mate,

Container

16.9 oz PET

Nutritional Info

Calories 50, Fat 0g, Sodium 0mg, Carbohydrate 14g, Sugars 12g, Protein 0g

Ingredients

Purified water, organic sweeteners, organic borojo extract, natural flavor, organic fruit juice concentrates (blueberry and pomegranate), organic acai extract, juice concentrates for color, organic yerba mate leaf extract, citric acid, organic green tea extract, tartaric acid, organic guarana seed extract, organic ginseng root extract.

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