Manufacturer's Brand Overview
Brazil Gourmet has expanded its product line with four new nectar-flavored teas that combine the “flavor of paradise with the healthy lift of iced tea,” according to the product’s manufacturer, Liberty Imports USA, Inc. The domestically produced nectar teas are available in 16-ounce textured glass bottles and four tropical flavors: Mango, Guava, Passion Fruit, and Mango-Passion Light. The labels feature color photos of the exotic fruits contained inside, information about the nutritional value of the products and a redesign of the brand’s South American toucan logo. The entire Brazil Gourmet line will sport similar packaging come June 2005. Brazil Gourmet Nectars have won wide acceptance throughout the Northeast, especially among the fast-growing Latino and Asian markets, and are increasingly popular with all demographics nationwide, according to Liberty Imports executive Simone Anewalt. She noted that mango “is one of the hottest flavor trends in the business.” Brazil Gourmet beverages are sold at Costco and BJ’s wholesale clubs and at independent supermarkets in New York, Massachusetts, Maryland and New Jersey. New distributors are currently sought for California, New York, Texas, Florida, New England and metropolitan Chicago and Seattle.