Ganicwater: citric lemongrass

Product Type: Water: Enhanced; Container: 17 oz PET
BevNET Review: Ganic’s Citric Lemongrass is an all-natural mixture of mineral water, lime, kumquat, and lemongrass extracts. There’s no added sweetener, resulting in a flavor that’s pretty heavy on the citrus flavor. We can’t distinguish between the lime, kumquat, and lemongrass, which is somewhat unfortunate, although it’s still pleasing to the palate. Like the other flavors, this one has a proprietary 17 oz. bottle, which has a natural vibe to it thanks to the use of clean imagery and a white backdrop. They’ve kept the text to a reasonable level, which should help the consumer quickly make sense of this product. However, we’re still not in love with the “Ganic” brand name, which again implies something that this product is not (organic). Otherwise, the packaging is clean and appealing, with a clutter free look that definitely stands out. Overall, Citric Lemongrass is certainly a product that deserves its place in this brand.

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