HALFTIME

Product Type:Functional: Energy Drink: Regular; Container: 16 fl oz (473 ml) can
BevNET Review: As far as flavor goes, Half Time isn't half bad, with a pleasant fruit punch flavor. It's non-carbonated, which gives the drink a more pronounced vitamin flavor. There's a mild aftertaste, which is part high fructose corn syrup and part "energy," but it's definitely above average for the category. Packaging is a 16 oz. can that has been decorated with vertical white and black stripes. The Half Time logo uses a futuristic styled font treatment with red, black, and silver colors. It's certainly an original concept, but, unfortunately, we think it looks a bit too busy. The white and black bars get the eye's focus rather than the logo, which makes it somewhat difficult to read the can. Overall, it's a decent drink, but it could definitely use some polish. Reviewed on: 5/7/2007