ishot Energy

Product Type:Functional: Energy Shot; Container: 60ml
BevNET Review: The Original variety of iShot is a nicely executed product, starting with its clean and attractive visual appearance. They’ve gone with a matte black shrink label, which they’ve decorated with minimal text and the easy-to-spot iShot logo. There’s no mistaking the product for what it is, with the function and ingredients placed such that you don’t have to look too hard. Inside the container, you’ve got a fairly pleasant tasting 15 calorie product that’s sweetened with a blend of sucralose and acesulfame potassium. They’ve given it a fruit punch flavor, which, when paired with the functional ingredients, still manages to please the palate. Functionally, the product has 120 mg of caffeine, guarana, vitamins, ginseng, green tea, taurine, amino acids, antioxidants, and L-carnitine. There’s definitely some kick to the product, although we cannot verify the product’s “all day” tagline. Overall, a very nice looking product that definitely delivers when it comes to energy.Reviewed on: 5/13/2010

Product Type:Functional: Energy Shot; Container: 60ml
BevNET Review: The Acai Berry flavored variety of iShot is also the “decaffeinated” (more like “caffeine free”) variety of the lineup. While we don’t quite get the purpose of a caffeine free energy shot, they have, like other competing brands that feature a caffeine free offering, formulated the product to deliver B vitamins, antioxidants, and amino acids. What’s more notable about this product is the flavor, which is a huge step above what you’ll find in the “Original” variety. The acai berry flavor is quite pleasant, with a fruit flavor has just the right amount of tart and tang. Since we found this more enjoyable than the Original AND because we don’t fully believe in the viability of a decaffeinated energy shot, we think that they should consider making this a caffeinated flavor or using this for the Original. Otherwise, we really like the packaging, which has an eye-catching appearance thanks to its visual simplicity. The name iShot is straight and to the point, although being similar to the naming convention of Apple Computer might not be the best of strategies. Overall, a good product that would be a lot better if it had caffeine in it. Reviewed on: 5/13/2010