Banana & Strawberry
Last Updated: 8/12/2011 4:29 PM
When it comes to smoothies, banana and strawberry is a combination that’s like peanut butter and jelly. That said, this is definitely the most mainstream oriented flavor in this line, and we think they’ve done a pretty decent job with it. The flavor has easily distinguishable notes of strawberry and banana, while added apple, lime, and orange juices add depth but don’t get in the way. The O.N.E. Coconut water, which is one of the key selling points of the product, is easy to miss, with the only note of coconut water coming in the midst of the drink’s finish. In addition to fruit juice and coconut water, the product is enhanced with antioxidants, but we have a hard time believing that these will impact the purchase too much. Packaging, which is a 16.9 oz. Tetra Pak, makes good use of the Jamba brand, but there’s something about this product that feels bland and incomplete. For starters, it seems like giving O.N.E. more involvement in the brand (there are two nearly nondescript mentions) would help the product seem like something with added benefit over Jamba’s normal product line. We’d say the same for the flavor, which, for being coconut water enhanced, really doesn’t taste anything like coconut water. Overall, we like the concept, but we think it can be improved upon.
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