Strawberry Acai (2011)
Last Updated: 3/29/2011 11:23 AM
Being one of the two coconut water enhanced flavors of the KeVita line, this variety is sure to catch some eyeballs given the buzz surrounding that ingredient nowadays. However, the flavor in this product doesnâ€™t really line up with the name Strawberry Acai. Neither of those fruit flavors are easily found in this formulation, with coconut and apple instead being the dominant flavors. The vinegar note thatâ€™s found at the finish quickly washes away the fruit flavor, leaving behind a lingering note of bitterness. Still, it drinks better than most kombucha products (which we suspect are this drinkâ€™s primary competition) that are on the market today. Functionally, the product contains 20+ billion CFUs (probiotic content) at the time of bottling, but we canâ€™t tell you how that will work from a functional perspective. Packaging is a 16 oz. glass bottle that feels like a cousin of GTâ€™s Kombucha. That said, latching on to the kombucha consumer seems like a pretty smart move for this brand â€“ they are certainly buyers who are in tune with probiotic beverages. However, giving the product a little more of its own visual identity might be a good thing. Overall, this feels like a marketable drink in the natural channel, but giving it a little more strawberry and acai flavors would make us think more highly of this product.
Container16 oz Glass
Serving size 8 fl oz 240mL Servings per container 2 Amount Per Serving Calories 10 Total Fat 0 g Sodium 45 mg Total Carbohydrate 2 g Sugars 1 g Protein 0 g Contains 1% Juice
Reverse Osmosis Purified Water, Organic KeVita Probiotic Culture (Bacillus coagulans GBI-30 6086, L.paracasei, L.plantarum, L.rhamnosus), Organic Coconut Water, Organic Strawberry Puree, Organic Apple Cider Vinegar, Organic Acai Puree, Organic Coconut Flavor, Organic Strawberry Flavor, Ascorbic Acid, Organic Stevia, Fruit & Vegetable Color.
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