Last Updated: 11/4/2008 11:59 AM
We preferred the Orange variety of MaSo over the Original, both in terms of flavor and branding. First, the addition of orange flavor adds a new dimension of taste to the beverage, resulting in the familiar orange creamsicle flavor. It's actually a rather enjoyable one, with more creamy flavor than other efforts that don't use milk. On the outside, we still think the look is technical and that the "a gumbay beverage" will confuse consumers, but the addition of "orange" should help whet the consumer's appetite a bit. Still, using "orange" doesn't tell the full story of the drink, so adding something about the dairy or the intended benefits would greatly improve the product's chances for success. Overall, we enjoyed the taste, but the concept definitely needs refinement.
Container8.45 oz can
Calories 130, Total Fat 0g, Sodium 15mg, Total Carbohydrates 31g, Protein 1g, Vitamin A 50%, Vitamin C 25%, Vitamin D3 50%, Calcium 2%
Carbonated Warer, Sugar, Skimmed Milk Powder, Citric Acid, Phosphoric Acid, Yogurt Flavor, Orange Flavor, Vitamin C, Vitamin A, Vitamin D3, Natural Color
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