Last Updated: 9/29/2009 10:15 AM
Neuro Bliss is a lightly carbonated lychee flavored beverage that’s designed to help you relax, “get smart” and enhance your mood. It’s moderately sweet, thanks to the use of crystalline fructose and sucralose, but has only 35 calories per bottle. It’s a nice tasting product that’s better than most diet CSDs, with a sweet fruit flavor, lots of carbonation, and a slight vitamin note to the finish. Functionally, this product relies on L-theanine, the key amino acid in green tea, as well as a cocktail of other herbal ingredients, amino acids, vitamins and minerals. Packaging is a proprietary 14.5 oz. bottle that has about the same weight as a standard PET soda bottle. The cap is a somewhat large conic shape with a bright baby blue tone, which certainly makes for a nice shelf presence. However, unscrewing this cap is another story, leaving both a bottle and a bottle opening that looks and feels very much like a regular CSD bottle. As far as the bottle design goes, it’s well done, with imagery and text that certainly emits a vibe of credible functionality. On the other hand, what the text says is a bit much, making multiple phrases and claims. Less would definitely be more, especially since some of the benefits are likely to be easier to feel than others (such as a “get smart”). Overall, it’s got a nice taste and a cool looking bottle from afar, but closer examination shows a product that’s promising a lot for a carbonated beverage.