Overboard Hangover Recovery
Last Updated: 4/5/2012 3:34 PM
Overboard is a hangover recovery drink that features what the marketer describes as “essential ingredients” for getting you “back up to speed.” Functionally, the drink contains electrolytes, vitamin C, B vitamins, milk thistle, willow bark, N-acetyl-L-cysteine, and prickly pear extract. From a flavor perspective, the fructose, sucralose, and ace-k sweetened mixture has what we’d describe as a citrus prickly pear flavor, with a heavy note of vitamins to the finish. The sweetener blend keeps the product to 25 calories per 8 oz. serving, which is certainly a nice selling point. While the brand name “Overboard” seems appropriate for a product of this type and the design is relatively clean, there’s something about it that fails to excite us or expect anything other than a medicinal flavor to the liquid inside. Given that this is a hangover product with electrolytes, a bottle that looks more like a sports drink might be more appropriate. With the current packaging, it looks like a product without a category. Overall, Overboard surprised us with its enjoyable flavor and recovery formulation, but the branding isn’t quite there yet.
Container20 oz PET
•Amount per serving: Calories 25 Calories from Fat 0 •% Daily Value Total Carbohydrate 7g 2% Sugars 6g Vitamin C 120mg 200% Vitamin B1 2mg 100% Vitamin B3 5mg 25% Vitamin B6 1mg 25% Vitamin B12 2mcg 25% Pantothenic Acid 3mg 25% Sodium 90mg 4% Potassium 40mg 1% •Propietary Blend: 360mg Milk Thistle Extract, Willow Bark Extract, N-Acetyl-L-Cysteine, Prickly Pear Extract
PURIFIED WATER, FRUCTOSE, CITRIC ACID, NATURAL FLAVOR, MILK THISTLE EXTRACT, ASCORBIC ACID, SODIUM CITRATE, WILLOW BARK EXTRACT, N-ACETYL-L-CYSTEINE, SODIUM CHLORIDE, POTASSIUM SORBATE, SODIUM BENZOATE, DIPOTASSIUM PHOSPHATE ANHYDROUS, SUCRALOSE, ACESULFAME-K, PRICKLY PEAR EXTRACT, NIACINAMIDE, D-CALCIUM PANTOTHENATE, THIAMIN MONONITRATE, PYRIDOXINE HCI, BETA CAROTENE, YELLOW 5, CYCOBALAMIN.
Additional Images (1)Upload More Images