Last Updated: 3/26/2010 9:27 AM
Pro Ade’s first flavor is Orange, a sugar sweetened beverage that’s enhanced with electrolytes and whey protein isolate to the tune of 22g per bottle. We like this approach much better than competing drinks that use artificial sweeteners, which often results in a very pronounced bitter flavor. In the case of Pro Ade, the product is tart and tangy, but in a good way, with the sweet and pleasant orange flavor working to complement the protein to create an experience that is, for the most part, smooth and easy to consume. Plus, the product is actually quite thirst quenching, which is definitely a plus. On the outside, they’ve created a look that’s technical and clean, with a front panel that the eye can digest quickly. The block logo runs vertically, while nutritional call-outs sit smack in the middle of the label. It does seem somewhat unnecessary to call out both 0 grams of fat and 0 calories from fat; further on that point, it would be nice if the label called a bit more attention to the added electrolytes. Nit picking aside, this is a well executed product in flavor, function, and packaging.
Container16.9 oz PET
Calories = 200, Calories from Fat = 0, Total Fat = 0, Sodium = 340mg, Potassium = 50mg, Total Carbohydrates = 36 g, Sugars = 34 g, Protein = 22g
Water, Whey Protein Isolate, Sugar, Citric Acid, Salt, Natural Flavors, Dipotassium Phosphate
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