Rehab

BevNET Review

Last Updated: 12/18/2006 11:44 AM

Rehab is a new carbonated functional drink that is designed to be a “recovery supplement” that helps the drinker “Refresh, Recover, and Revive”. It looks and drinks a lot like, well, an energy drink – plus it has a lot of overlap in the way of ingredients and functionality (“refresh, revive, and recover” are very similar to “energize”). Regardless, we think that this product taken a unique road to market which gives Fuze, the company behind Rehab Beverage, LLC., another chance to grab consumers that are looking for a functional product but don’t want to simply pick up a standard energy drink. The effervescent pink colored fluid has a mild berry flavor to it that hides some, but not all of, the functional ingredients. It rounds out nicely with just a hint of herbal flavor, which is perhaps from the green tea and ginseng combo. Rehab’s packaging is austere relative to the edginess of most energy drinks. However, this keeps the product focused on performance and purpose rather than a particular brand image. Overall, a well formulated product that certainly has its place in the market, even if it’s only a niche space. Realistically, we see this as an incremental add-on much the same way a product like Rumba is for Hansen.

Rating:

4 stars4 stars4 stars4 stars4 stars

Average User Rating

  (82 votes)

Product Type

Functional: Energy Drink: Regular

Container

12 fl oz (335 ml) slim can

Nutritional Info

Serving size: 1 can;
Calories: 150;
Total fat: 0g;
Total carbs: 38g;
Sugars: 37g;
Vitamin C: 75%;
Vitamin B3: 150%;
Vitamin B6: 300%;
Vitamin B12: 75%;
Vitamin B5: 75%;
Calcium: 5%;
Sodium: 6%;
Potassium: 2%;
Caffeine: 120mg;
Green tea: 60mg;
Catechins: 46mg;
Ginseng: 37mg;
Guarana: 37mg;
Coenzyme Q10: 3mg

Ingredients

Carbonated water, fructose, sugar, citric acid, sodium citrate, natural flavor, calcium chloride, caffeine, elderberry extract concentrate (for color), ascorbic acid, potassium chloride, sodium benzoate, potassium sorbate, green tea extract 90% polyphenols, vitamin B3, vitamin B5, panax ginseng root extract, vitamin B6, guarana seed extract, coenzyme Q10, vitamin B12

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