Posted: Mar 16, 2015 at 9:04 AM
(Last Updated: Mar 17, 2015 at 11:34 AM)
Ripe Craft Juice’s Red Grapefruit is made with a single ingredient -- red grapefruit -- and the flavor of the product is about as straightforward as they come. It’s bold and has that naturally tart, sour, and slightly sweet flavor that you’ll find in a ripe red grapefruit. Using HPP instead of pasteurization, the product does have a fresher flavor than what you’ll find in a conventional product. However, it certainly doesn’t taste raw, both because of the effects of the processing and the lack of pulp. In any event, it’s a very enjoyable product and at its price point of $3.99, it’s hard to beat what’s inside this bottle. From the visual end of things, we really like the company's choice of packaging, which is a 12 oz. bottle that’s tapered to be wider at the bottom. The use of the Ripe brand, which until now hasn’t been used outside of its craft mixer line, adapts nicely to this type of product. However, we do feel as though the front of the bottle is a bit too cluttered. Specifically, we’d really like to see the lower portion of the label (the text on the white) get some serious cleanup as most of this copy could go in a less prominent location. Otherwise, the look and shape of the bottle definitely catch your eye -- as does the low price point. Overall, an enjoyable product that is our favorite of the three initial varieties of Ripe Craft Juice.