SoBe Synergy

SoBe Beverages
Tel: (800) 588-0548
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BevNET Brand Traffic Rank: #777

Website: http://www.sobebev.com/product_info/synergy.shtml
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Packaged in 11.5 oz. cans, SoBe Synergy flavors include Kiwi Strawberry, Fruit Punch, Mango Orange, Lemonade and Grape. Each flavor will boast 50% real juice content and will be fortified with vitamins, calcium and zinc. SoBe Synergy's low calorie content (80 calories per 8 oz. serving) and lower sugar content (compared to 100% juice products) is also expected to attract consumers.

Mango Orange

Product Type:Juice: Juice Drink; Container: 11.5 fl oz can
BevNET Review: This beverage definitely has potential, but it's just not there yet. The underlying orange and mango flavor is just too light and again it is hidden by the use of the grape juice. This being said, the flavor of the beverage is generally a bit washed out. We found ourselves wanting a much stronger orange and mango flavor to hide the grape flavor. Overall, it's decent, but definitely needs improvement.
Rating Explanation3 stars3 stars3 stars3 stars3 stars
Average User Rating(3 votes)
BevNET Product Traffic Rank: #3922

Kiwi Strawberry

Product Type:Juice: Juice Drink; Container: 11.5 fl oz can
BevNET Review: SoBe Synergy's Kiwi Strawberry is a 50% juice beverage made for vending machines. Unfortunately, the flavor of this beverage tastes very candy-like and the fruit flavors are somewhat difficult to distinguish. It in no way tastes like either real strawberries or real kiwi. This being said, we would not consume this product. The use of grape juice as the base (which both sweetens the beverage and increases the juice content) is likely to blame for the washed out flavor. Nothing more than average.
Rating Explanation2 stars2 stars2 stars2 stars2 stars
Average User Rating(3 votes)
BevNET Product Traffic Rank: #3836

Lemonade

Product Type:Juice: Juice Drink; Container: 11.5 fl oz can
BevNET Review: SoBe Synergy Lemonade is a purely mediocre beverage. Yes, it has 50% juice but it's a grape and lemon juice blend, which gives the product a slightly off flavor. Specifically, the product is a bit too tart for our liking and needs a stronger lemon flavor. Otherwise, we certainly appreciate SoBe's desire to make a product that's more healthy than what is currently found in today's vending machines. Still, this product could definitely use some tweaking and it just might be a much better product as a result.
Rating Explanation2.5 stars2.5 stars2.5 stars2.5 stars2.5 stars
Average User Rating(4 votes)
BevNET Product Traffic Rank: #3762

Fruit Punch

Product Type:Juice: Juice Drink; Container: 11.5 fl oz can
BevNET Review: Fruit Punch Synergy was definitely our favorite flavor of this product. When using a grape juice base, this is about the best juice cocktail flavor one can make. SoBe does a relatively good job with this, not adding any sugars and instead using fruit juice and a small amount of sucralose to sweeten the product. It's certainly not the most natural tasting beverage, but as far as fruit punch beverages go we definitely enjoy the slightly less sweet body that this product offers.
Rating Explanation3 stars3 stars3 stars3 stars3 stars
Average User Rating(5 votes)
BevNET Product Traffic Rank: #3778
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