Last Updated: 9/22/2013 11:57 AM
Blueberry and lemon-flavored sparkling water might not be as obvious a pairing as some other flavor combinations, but it’s actually quite good. The blueberry and lemon flavors are easily distinguishable from the mix, while added sugar and stevia give the product a light amount of sweetness (and keep the product at only 30 calories per bottle). The carbonation level is pretty high, which adds some bite and helps balance things out. Visually, the product has a strong presence, but manages to do it in a clean and simple way. While the product still uses the same chic 11 oz. blue glass bottle since its launch, the brand was given a bit of a visual refresh earlier this year. The company wisely removed the flock of birds, replacing it with an illustration of a single bird. This imagery is both more approachable and pleasing to the eye, and it helps in that each flavor now has its own unique imagery. Plus, Something Natural switched up some of the type treatments, giving the logo a script font and making the name of the flavor stand out more. Overall, a very solid product.
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