News from the spirits, craft spirits, and beverage alcohol categories.

Brockmans Gin Now Available In Select Accounts in New York City

After a successful U.S. introduction that began in February this year, the brand has opened distribution to select retail and on-premise accounts in Manhattan through Park Street Imports. A targeted sales and marketing campaign—including public relations, social media and the appointment of a dedicated brand sales representative—will support Brockmans’ NYC entry.

Former Brown-Forman Executive Named President & CEO of MGP

Griffin’s career with Brown-Forman, a leading global wine and spirits company with annual sales of approximately $4 billion, spanned 24 years. Griffin most recently spent a year as executive vice president of marketing for Next Level Spirits, a northern California-based producer, importer and distributor of premium wine and spirits brands.

Heaven Hill Distilleries to Continue Periodic Releases of Elijah Craig Barrel Proof Bourbon

Elijah Craig Barrel Proof, originally released last year as a limited-edition companion to the mainline Elijah Craig Small Batch 12-Year-Old, will become a recurring but still highly allocated item in Heaven Hill’s American Whiskey Collection portfolio, all drawn from Heaven Hill’s vast inventory of aging barrels, the second largest in the world.