Spirits

News from the spirits, craft spirits, and beverage alcohol categories.

Brockmans Gin Now Available In Select Accounts in New York City

After a successful U.S. introduction that began in February this year, the brand has opened distribution to select retail and on-premise accounts in Manhattan through Park Street Imports. A targeted sales and marketing campaign—including public relations, social media and the appointment of a dedicated brand sales representative—will support Brockmans’ NYC entry.

Former Brown-Forman Executive Named President & CEO of MGP

Griffin’s career with Brown-Forman, a leading global wine and spirits company with annual sales of approximately $4 billion, spanned 24 years. Griffin most recently spent a year as executive vice president of marketing for Next Level Spirits, a northern California-based producer, importer and distributor of premium wine and spirits brands.

Avua Cachaca Introduces Avua Oak

Matured for up to two years in French oak casks, Avuá Cachaça Oak is a single-sourced cachaça made in the rolling hills near Carmo, Rio de Janeiro. The spirit will be available in the United States beginning in October, 2014 for $49.99.

Heaven Hill Distilleries to Continue Periodic Releases of Elijah Craig Barrel Proof Bourbon

Elijah Craig Barrel Proof, originally released last year as a limited-edition companion to the mainline Elijah Craig Small Batch 12-Year-Old, will become a recurring but still highly allocated item in Heaven Hill’s American Whiskey Collection portfolio, all drawn from Heaven Hill’s vast inventory of aging barrels, the second largest in the world.