In a statement, Pernod Ricard stated that the transaction “reflects confidence in Avión’s brand equity and growth potential, and the brand’s important role in Pernod Ricard’s growth ambitions in the United States, the largest market of the group. It also illustrates the capacity of Pernod Ricard to seize targeted external growth opportunities in the super-premium+ segment in the United States as a complement to the group’s innovation strategy.”
The 34 year-old liquid was bottled in 2012 following 15 years of extra-maturation in casks which had contained a legendary French Bordeaux Premier Grand Cru Classé wine, making it the longest extra-maturation of any Glenmorangie single malt to date.
Rather than assemble a cast through traditional talent agencies, the Sailor Jerry team reached out to people in bars and motorcycle clubs to find people who lived the spirit espoused by the brand.
Heaven Hill, the nation’s largest family owned and operated distilled spirits company, acquired the worldwide rights to the Domaine de Canton French Ginger Liqueur from Maurice Cooper et Cie. of Miami, Fla.
The distillery’s gin and Luminous vodka were both named Double-Gold medal winners in the San Francisco World Spirits Competition, with the single-malt whisky scoring a silver medal. These honors came days after the same spirits were recognized at the Ultimate Spirits Challenge in New York City.
UV Sugar Crush is distilled four times for premium quality and delicious flavor. Offering light, mixed fruit candy on the nose, the vodka offers a slowly intensifying taste with a lingering finish, according to Phillips.
Designed for the maker in each of us, CYOB is a handsome all-inclusive set for producing delicious small batch bitters at home; complete with the necessary tools and spice blends for signature citrus and aromatic flavors.
While baseball’s elite clean their cleats for the All-Star Game, 2 GINGERS Irish Whiskey is challenging fans to try their luck against baseball legend Bert Blyleven.
A new concept that takes the Whisky itself on a journey from its birthplace to the warm and humid plains of Jerez where it is left to soak up the wonderful natural aspects of this special micro-climate giving Nomad its quintessential Scottish character and a soul that is truly Jerezano.
The campaign will be first seen as a comedic, documentary style digital video series starring McHale and titled “Crafted Spirits with Joel McHale.”
Developed by Venables Bell & Partners, SKYY’s campaign rethinks nightlife conventions with a fresh and irresistible voice inspired by the brand’s innovative roots.
Following the success of the first edition, the extremely rare expression combines aged silver tequila with rare barrel-aged reposado and añejo reserves, creating a super-premium joven blend.
The brand new facility, located at the Mallard Fox West Industrial Complex, will employ 200-plus workers when fully operational. The cooperage produces the solid American white oak barrels that are toasted and charred for maturing Jack Daniel’s Tennessee Whiskey.
Opened in 2010, Westland Distillery evokes the traditions of Scottish whisky produced with ingredients exclusively from the Pacific Northwest. With a base of pale barley malt grown in Washington State, Westland American Single Malt Whiskey is produced from a grain bill comprised of five different roasted and kilned malts.