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Company News

Voss Water Adds Two Flavored Sparkling Waters

The team at VOSS conducted extensive research and created two all-natural flavors that are delicious on their own or would be the perfect complement to a variety of spirits. These unique flavor combinations pair well with all types of meals from Asian fusion to the classic steak and potatoes.

VOSS Water Announces Summer Promotion, Prizes

VOSS Water of Norway today announced its 2014 summer promotion. The SPIN AND WIN “Drink in the Midnight Sun” promotion will engage consumers though heavy social media and point-of-sale in U.S retail stores.

VOSS Executives Join First Lady in Encouraging Water Consumption

VOSS Chairman John Shulman and Chief Executive Officer Jack Belsito joined the Partnership for a Healthier America (PHA), of which The First Lady is the honorary chair, in Watertown, Wisconsin to announce an initiative encouraging Americans to improve their health and well-being every day by drinking more water.
The effort has the combined support of many domestic bottled water brands.  Among the 14 brands VOSS …

VOSS Water Receives $18 Million in Growth Funding From New Investors

NEW YORK, Aug. 3, 2011 /PRNewswire/ — VOSS, the Norwegian bottled water company, announced today that they have raised $18 million in strategic funding led by new investors, Juggernaut Capital Partners, L.P. and Centra Capital AS. The additional funding will go towards the company’s continued growth within the U.S. and Norway, along with further expansion in key international markets.

VOSS, artesian water from Norway, was …

The Flow: ABA Finds ads “Misleading”; Vibranz reviewed


  • The American Beverage Association denounced new NYC subway ads that are intended to raise awareness of sodas’ nutritional content as “misleading.” Link
  • Vibranz Kombucha, the first raw kombucha brand to return to Whole Foods Shelves, was reviewed by BevNET. Link


  • The Chill Group, Inc has launched Just Chill, a natural relaxation beverage that contains L-Theanine and other vitamins and minerals.