1830 Airport Exchange Blvd. Suite 160
Erlanger, KY 41018
United States
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Avure’s HPP food machines. Engineered for throughput and profit. Under pressure to improve food safety and your bottom line? Avure’s high pressure processing (HPP) machines deliver the highest capacity, lowest operating costs, greatest reliability and smallest footprint for producers and manufacturers of all shapes and sizes.


Company News

‘High Pressure Certified’ Consumer Seal To Debut This Month

This month, the Cold Pressure Council (CPC), an industry group focused on supporting and promoting the HPP industry, is launching a seal for use on HPP food and beverage packaging that certifies the item has been properly processed and independently verified for safety.

Processing Leaders Launch New HPP Council

The group’s mission is to advocate for the advancement of HPP as a critical technology in the food and beverage world for processors, brands and consumers.

JBT Corp. Acquires HPP Manufacturer Avure

Steve Smith, the president of JBT FoodTech, said that the company had been looking at various sterilization techniques that do not use heat for over two years before making the decision to purchase Avure.

Avure Tests HPP on Coconut Water

The results from the just completed comprehensive study indicate that spores of strains of C. botulinum are unable to germinate, grow and produce toxin in fresh coconut water, alleviating any potential concern of botulism.

Avure Expands as 300th HPP Machine Rolls Off the Line

The demand for HPP equipment is being driven by everyone from large, multinational companies that are adding HPP product lines to small start-ups who developed their product with HPP from the beginning,” said Lisa Pitzer, Avure’s Marketing Director.