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KeVita Master Brew Kombucha


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Expo East 2017 Recap

Natural product brands and manufacturers of all sizes and types came from across the country to Baltimore, Md., last week for Natural Products Expo East 2017. From subtle product updates to category-disrupting innovations, this year’s expo, held Sept. 13-16 at the Baltimore Convention Center, gave attendees a chance to see and experience the latest developments in beverage firsthand

Video: Bill Moses On Starting, Growing, Disrupting and Selling KeVita

During an interview at BevNET Live Summer 2017 in New York, KeVita founder and former CEO Bill Moses spoke at length about his experiences starting, growing and selling the company in his first interview since it was acquired by PepsiCo for around $230 million last November.

CB Insights: Investors Still Drooling Over Disruptive Brands

Zoe Leavitt, Retail & Food Technology Analyst at CB Insights, led the online presentation, which explored recent investments, current trends and forward-thinking innovations in the food and beverage industries.

Kombucha Study Raises Sugar Content Questions

A recent study of sugar content in kombucha, funded by KeVita, completed by NaturPro Scientific, and shared with the media, reported that products from five out of eight manufacturers tested contained higher levels of sugar that reported on labels.

KeVita/PepsiCo Deal on Track

Sources have confirmed that a deal for PepsiCo to acquire KeVita is nearing the end stages, with the larger company paying between $400 and $500 million for the brand.

KeVita Launches Cleansing Probiotic Tonics

The foundation of KeVita’s Cleansing Probiotic Tonic line is a high dose of apple cider vinegar (30g). “Fermented and vinegar-based drinks are on the rise, so we wanted to provide consumers with a bold, powerful taste that is highly functional but distinctly different from the light and refreshing taste of KeVita’s Sparkling Probiotic Drinks”, said KeVita CEO Bill Moses.

KeVita to Sponsor 2014 Buzz Bus Tour

The Buzz Bus is proud to announce the addition of KeVita® Sparkling Probiotic Drinks as a sponsor for the 2014 Buzz Bus Tour.

KeVita Announces Launch Of Three New Flavors

VENTURA COUNTY, Calif., March 4, 2014 /PRNewswire/ — Continuing to grow its family of delicious, functional beverages,KeVita® Sparkling Probiotic Drink, recently named one of the 25 Most Innovative Consumer and Retail Brands by Forbes, is proud to announce the launch of three new flavors: Blueberry Cherry, Tangerine, and Hibiscus Berry Daily Cleanse™.

“Making healthy decisions shouldn’t mean that you need to compromise …

KeVita Launches Contest on Pinterest

VENTURA, CALIF. (FEB. 5, 2013) – KeVita shares the love this Valentine’s season with its new “Love is Everywhere” Pinterest contest. Sparkling probiotic fans are invited to discover and share images of hearts found in unexpected places, from heart clouds to latte foam hearts. KeVita fans can share their heart-warming images with friends and family on Pinterest.

From now until Feb. 13, fans are invited …

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