Press Release

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‘Share a Coke’ Returns with More Names and More Flavors

Hot summer weather is almost here, and with it comes the need for ice-cold refreshment. Back by popular demand, Coca-Cola is reintroducing its wildly successful “Share a Coke” program under a new name – “Share an ICE COLD Coke” – as a reminder that nothing beats the summer heat quite like an ice-cold, delicious Coca-Cola.

True Drinks Appoints Industry Veteran James J. Greco as CEO

True Drinks Holdings, Inc., makers of AquaBall Naturally Flavored Water, the healthiest children's beverage on the market with no sugar, preservatives, calories, or artificial flavors, is pleased to announce the appointment of food and beverage industry veteran James J. Greco as CEO.

Celsius Launches ‘Heat’ in Vitamin Shoppe and Online

Celsius Holdings, Inc., the makers of CELSIUS, the leading global fitness drink, today announced the launch of the second line in the product portfolio, HEAT. This new, trainer’s grade line launches throughout the second quarter of 2017.

Black Death Vodka Resurrected in New York City

Inimitable and irrepressible , Black Death Vodka returns to the on- and off-premise across the United States this month as it ramps up in New York and New Jersey and starts with distribution on the West Coast.

Catoctin Creek Distilling Company Spirits to Enter Michigan in April

Catoctin Creek Distilling Company has announced plans to begin selling its award-winning spirits in Michigan on April 15. Upon launch, premium spirits made by the craft distillery based in northern Virginia’s Loudoun Valley will initially be available in Detroit, Lansing and Ann Arbor.

Mezcales de Leyenda Introduces Two New Artisanal Mezcal Expressions

Mezcales de Leyenda announces the expansion of its growing artisanal mezcal line with two new expressions sourced from Agave in two different Mexican states – Puebla and San Luis Potosí. With this introduction, Mezcales de Leyenda now offers five different mezcals, from five different regions, using five different types of agave plants.

WANU Water Launches in Over 250 Sprouts Nationwide

WANU Water Inc., the maker of the nutrient-infused flavored water line packed with 12 essential nutrients and 6 grams of non-GMO fiber, is now available nationwide in Sprouts Farmers Market.

Graybeard Distillery to Debut Bedlam Vodka at WSWA 2017

North Carolina based Graybeard Distillery is on track to turn the spirits industry on its head with the upcoming release of Bedlam Vodka, a new spirits brand distilled from rice. Bedlam will make its first debut at the 2017 Wine & Spirits Wholesalers of America’s Convention & Exposition.

Beverage World Specialties Brings Broader Access For Specialty Beverage Trends

Jeff Coleman, a former Paulaner USA executive, is launching Beverage World Specialties (BWS). His BWS consortium of craft and specialty beers, small production wines, and craft spirits offers independent distributors and retailers nationally a much-needed avenue to the products their customers demand.