BOCA RATON, Fla. — DNA Brands, Inc. (“DNAX.OB”) announced today that it has signed distribution agreements with Arkansas based Sunrise Beverage and All Day Distributing of Tennessee that will bring DNA to approximately one thousand new retail outlets for its award winning energy drinks. Sunrise will distribute DNA’s products in Arkansas and Southeast Missouri while All Day will service Memphis, TN and surrounding counties.
“We feel DNA’s exciting new look, coupled with its great taste profile will make it a winner with our customers like Kroger and Piggy Wiggly. Being named the best tasting energy drink two out of the last three years speaks volumes for DNA’s commitment“We are extremely pleased to have both Sunrise Beverage and All Day Distributing, two quality distributors, on-board in time to participate in the re-launch of our exciting new line,” said Eric Fowler, DNA’s Vice President of Sales. Fowler continued, “These are just the first of many new distribution partners from across the country that we expect to join our team as we introduce our new line.
All Day’s President and CEO Jan Hensley, stated, “We are very happy to have the opportunity to be among the first to carry DNA’s new energy drink line. We believe that DNA’s new graphics and award winning taste will resonate with our clients like Kroger, Penny Pantry, Fast Times, Mapco, Piggy Wiggly and Walgreens.”
David Kellums, President of Sunrise Beverage located in Paragould, AR said, “We feel DNA’s exciting new look, coupled with its great taste profile will make it a winner with our customers like Kroger and Piggy Wiggly. Being named the best tasting energy drink two out of the last three years speaks volumes for DNA’s commitment to excellence.”
About DNA Brands, Inc.
DNA BRANDS, make DNA Energy Drink®, the 2010 and 2012 winner of the best-tasting energy drink at the World Beverage Competition. DNA Energy Drink® is a proprietary blend of quality ingredients in several delicious flavors. DNA is a proud sponsor of many action sport teams consisting of top athletes from Motorcross, Surf, Wakeboard and Skateboard, and has received tremendous TV and media coverage. Independent retailers throughout the state sell the DNA Brand products as well as national retailers including Walgreens, Race Trac and Circle K.