Bossa Nova Becomes Latest Casualty of 2013

Less than four years after acquiring the brand, Beverages Holdings, LLC, the parent company of Sunny Delight Beverages Co., has discontinued Bossa Nova, the line of açai and superfruit juice drinks that was once pegged as a rising star in beverage industry. Bossa Nova is the latest casualty of 2013 following the shutdown of protein drink line Mix1, Bean & Body coffee drinks, and beverage incubator Brain-Twist.

Bossa Nova Introducing New Acai Superjuices With Only 90 Calories

Lower Calorie, Organic Superfruit Beverages Hit Shelves Mid-February

BLUE ASH, Ohio, Jan. 23, 2012 /PRNewswire/ — Bossa Nova, a leading brand of acai superjuices, is launching its organic, superfruit beverages with only 90 calories per 10 fl. oz. This represents a 32% decrease in calories and 30% fewer grams of sugar while maintaining Bossa Nova’s exotically delicious taste and naturally nutritious profile.

“Our antioxidant-rich, organically …

Bossa Nova Ups the “Ante-Oxidant” Power With Acai Pomegranate

CINCINNATI, April 18, 2011 /PRNewswire/ — Bossa Nova, the Superfruit Company, today announced the introduction of Organic Acai Pomegranate to its line of superfruit juice beverages. With the addition of this new flavor, Bossa Nova Organic Acai Pomegranate ups the superfruit ante by combining two antioxidant powerhouses in one delicious beverage. The new beverage is available at select retailers in Boston with a gradual rollout …