Attendees of BevNET Live in Manhattan will have an opportunity to understand the macro-environment affecting the decision-making of one of the buyers for leading supermarket chain Kroger with Mathis Martines, Kroger’s senior category manager for innovation and snacks.

BevNET Live attendees will gain valuable insight on the key dimensions of their businesses that potential investors will be digging into as they make their investment decision through a special talk with Brad Barnhorn, a highly-regarded food and beverage company board member, entrepreneur, and investor.

In a set of presentations that will illuminate the challenges facing entrepreneurial beverage companies as they try to build new categories, BevNET Live will feature emerging CEOs Daniel Sullivan of TumericALIVE and Chris Campbell of Chameleon Cold Brew for in-depth strategy discussions.