| BevNET Live Summer 2025 - AGENDA |
| THURSDAY, JUNE 12, 2025 | |
| 7:30 AM - 9:00 AM | Registration & Breakfast -- |
| 8:30 AM - 9:00 AM | New Beverage Showdown Finals - Round I -- Location: Floor 1 |
| 9:00 AM - 12:00 PM |
One-to-One Retailer Meetings --
Location: Floor 2
with Kurt Fraschetti, Head of North American Merchandising, Couche-Tard (Circle K); Eddie Attubato, Beverage Category Manager, Stop & Shop; Michael Sanchez, Business Development Manager, H-E-B; Tracy Lester, Business Development Manager, HEB; David Lafferty, Executive Leader (Beverages & Snacks), Whole Foods Market; Charlie New, Global Category Manager, Refrigerated Beverage, Whole Foods Market; Joanne Neugebauer , Senior Beverage Category Merchant , Whole Foods Market; Candace Price Ternus, Principal Category Merchant - Beverage, Whole Foods Market; Jon Halper, Owner/CEO, Top Ten Liquors |
| 9:00 AM - 9:25 AM |
A Conversation with Mel Landis --
Location: Floor 1 Olipop’s new president is a longtime Coke and CPG executive; he’ll share his ideas for bringing growth, efficiency and opportunity to entrepreneurial brands – and to Olipop itself. with Mel Landis, President, Olipop |
| 9:25 AM - 9:50 AM |
Buyer Calls: Breaking into Key Channels --
Retailers say they crave new products – but how do you convince them you’re the one? We look at the role of intuition, positioning and data to help brands make the sale.
with Kurt Fraschetti, Head of North American Merchandising, Couche-Tard (Circle K); Manny Lubin, Co-Founder, Slate Milk; Rob Welcome, Principal Partner, Welcome Beverage Partnerships |
| 9:50 AM - 10:15 AM |
What Strategics Want --
Not every brand will sell to one of the beverage or CPG giants, but it won’t be for lack of trying. Our panelists talk about what it takes to get on the radar, get the conversation going, and, just maybe, close the deal.
with Dan Lourenco, CEO & Co-Founder, Ghost; Nick Giannuzzi, Managing Partner, Humble Growth; Lou Prignano, Consultant, Advisor; Kurt Seidensticker, Managing Principal, Starshot Ventures |
| 10:15 AM - 11:00 AM | Networking, Sampling & Taste Radio Studio -- |
| 10:30 AM - 11:30 AM |
Sponsored Workshop: Getting More for Less: Finding, Managing, and Growing Your Global Team --
Location: Floor 2 Unlock the secret to building an exceptional global team that goes beyond 'just getting the job done.' Discover a powerful model that combines your management with expert hiring and dedicated career growth, turning international talent into passionate, top-tier contributors. with Matt Wallaert, Chief Experience Officer, Oceans |
| 11:00 AM - 11:30 AM | New Beverage Showdown Finals - Round II -- |
| 11:30 AM - 11:55 AM |
Polar Express: Lessons with Ralph Crowley --
The Polar CEO discusses business strategy, growth, and distribution partnerships for entrepreneurial brands, as well as his thoughts on the long-term direction of the industry.
with Ralph Crowley Jr., President & CEO, Polar Beverages |
| 11:55 AM - 12:20 PM |
Stay Disruptive at Any Size --
Chobani remains an insurgent brand even as it leads its category. CCO John Frost sits down to discuss methods for keeping innovation at the forefront throughout a company’s life cycle.
with John Frost, Chief Customer Officer, Chobani |
| 12:20 PM - 12:45 PM |
The Power of Brand: Liquid Death's Lust for Life --
Behind Liquid Death's fast-growth strategy lies an understanding of the opportunities brought on by a killer brand; their Chief Strategy Office shows attendees ways to test and execute behind their own brand strengths.
with Marisa Bertha, Chief Strategy Officer, Liquid Death |
| 12:45 PM | New Beverage Showdown: Judges’ Remarks and Winner Announcement -- |
| Please note that event agendas are subject to change. |