BevNET Live Winter 2018 - AGENDA
SUNDAY, DECEMBER 2, 2018
12:30 PM - 1:00 PM Beverage School Registration & Networking --

Location: Catalina Room @ Loews Santa Monica Beach Hotel (1700 Ocean Avenue in Santa Monica, CA 90401)

Beverage School is half-day introductory seminar covering the nuts and bolts of launching a beverage brand.

** SEPARATE REGISTRATION REQUIRED **

1:00 PM - 1:10 PM Introduction --
1:10 PM - 1:35 PM Design --
with Kelly Criswell, Chief Creative Officer, The GRO Agency
1:35 PM - 2:00 PM Launching in Retail --
with Hector Gonzalez Jr., Director of Merchandising, Gonzalez Northgate Markets; Robert Macias, VP of Field Operations, L.A. Libations
2:00 PM - 2:20 PM The Life of The Entrepreneur --
with Austin Allan, Founder, Tio Gazpacho
2:20 PM - 2:45 PM Break --
2:45 PM - 3:10 PM Marketing at Launch --
with Arthur Gallego, Principal, Gallego & Co.
3:10 PM - 3:35 PM Cap Tables and Dilution: What Investment Means --
with Jeremy Halpern, Partner & Director of Business Development, Nutter
3:35 PM - 4:00 PM Hiring and Company Structure --
with Dustin Cherry, Client Strategist, Force Brands
4:00 PM - 5:00 PM Roundtable Networking Session --
Please note that event agendas are subject to change.