BevNET Boot Camp 2016 — Agenda

WEDNESDAY, MARCH 30, 2016

1. 8:00 AM – 9:00 AM

   Registration & Breakfast
2. 9:00 AM – 9:05 AM

   Welcome Remarks
   

   • Jeff Klineman, Editor-in-Chief, BevNET
   • Carol Ortenberg, Editor, NOSH
3. 9:05 AM – 9:25 AM

   An Entrepreneur Walks into a Bar Factory: Tales from Zone to Mediterra
   Paul Pruett, CEO, Mediterra
4. 9:25 AM – 9:50 AM

   Impactful Brand Design
   Paula Grant, CEO, Flood Creative and Stuart Whitworth, Co-Founder, Flood Creative
5. 9:50 AM – 10:15 AM

   The Big Sell: Meeting Your First Buyer
   Bill Sipper, Managing Partner, Cascadia Managing Brands
6. 10:15 AM – 10:40 AM

   Tales From the Incubator: A Panel with Commonwealth Kitchen Companies

   • Jen Faigel, Executive Director, Commonwealth Kitchen
   • Kyle Kornack, Director of Sales and Outreach, Jubali
   • Sherie Grillon, Founder, NOLA's Fresh Foods
   • Nicole Ledoux, Co-Founder, 88 Acres
7. 10:40 AM – 11:00 AM

   Break
8. 11:00 AM – 11:20 AM

   The Elements of Pricing: Understanding and Maintaining Margin
   Bob Burke, Founder, Natural Products Consulting Group
9. 11:20 AM – 11:40 AM

   The Elements of Pricing: The Effects of Trade Spend
   John Maggiore, Founder, Maggiore Sales & Marketing
10. 11:40 AM – 12:00 PM

    The Elements of Pricing: Efficiency in Manufacturing
    Jeff Grogg, Managing Director, JPG Resources
11. 12:00 PM – 1:00 PM

    Lunch & Networking
12. 1:00 PM – 1:20 PM

    Test Marketing: What Early Retailing Tells You
    Terry Frishman, Founder/CEO, Culinest
13. 1:20 PM – 1:40 PM

    The Ingredients of Angel Investment

    • Jeremy Halpern, Partner, Nutter, McClennen & Fish, LLP
    • Bob Stringer, Founder, Crimson Seed Capital
14. 1:40 PM – 2:00 PM

    Business Plans in Brief
    Debbie Wildrick, Chief Strategy Officer, MetaBrand
15. 2:00 PM – 2:25 PM

    Raising Early-Stage Capital: What to Do -- and What Not to Do
    Stu Sturmwasser, Principal, Green Circle Capital
16. 2:25 PM – 2:45 PM

    Investors: What "Value Added" Means
    Larry Kahn, Managing Director, Beechwood Capital
17. 2:45 PM – 3:00 PM

    What We've Learned: A Conversation with DrinkMaple's Founders
    Jeff Rose/Kate Weiler, Co-Founders, DRINKMaple
18. 3:00 PM – 5:00 PM

    Extended Networking with Speakers and Other Experts

Please note that event agendas are subject to change.