| Supercharge: D2C - AGENDA |
| TUESDAY, SEPTEMBER 29, 2020 | |
| 1:00 PM - 1:30 PM |
Ecomm Tension: Amazon vs. Build Your Own --
with Betsy McGinn, Founder, McGinn eCommConsulting |
| 1:30 PM - 1:40 PM |
Brand Case Study #1 - Catalina Crunch --
with Krishna Kaliannan, Founder & CEO, Catalina Crunch |
| 1:40 PM - 2:10 PM |
How Social Media Fuels D2C --
with Dan Baum, CEO, MULTIPLY |
| 2:10 PM - 2:20 PM |
Brand Case Study #2 - Hoplark Hop Tea --
with Dean Eberhardt, CEO, HopLark Hop Tea |
| 2:20 PM - 2:50 PM |
The Back of the Store: Setting Up Supply Chain & Operations for D2C --
with Mike Gammarino, Founder, Bluprint Partners |
| 2:50 PM - 3:00 PM |
Brand Case Study #3 - Miyoko's Creamery --
with Miyoko Schinner, Founder and CEO, Miyoko’s Creamery |
| 3:00 PM - 3:30 PM | Break -- |
| 3:30 PM - 4:15 PM |
Roundtable Breakout Session I: Optimizing Packaging --
with Jon Beam, Marketing Manager , Crown Beverage Packaging North America |
| 3:30 PM - 4:15 PM |
Roundtable Breakout Session I: Q&A with the Brands --
with Dean Eberhardt, CEO, HopLark Hop Tea; Krishna Kaliannan, Founder & CEO, Catalina Crunch |
| 3:30 PM - 4:15 PM |
Roundtable Breakout Session I: Operations Q&A --
with Mike Gammarino, Founder, Bluprint Partners |
| 3:30 PM - 4:15 PM |
Roundtable Breakout Session I: Using Social to Drive Sales Q&A --
with Dan Baum, CEO, MULTIPLY |
| 3:30 PM - 4:15 PM |
Roundtable Breakout Session I: Build It vs. Amazon Q&A --
with Betsy McGinn, Founder, McGinn eCommConsulting |
| 4:15 PM - 4:20 PM | Room Change -- |
| 4:20 PM - 5:00 PM |
Roundtable Breakout Session II: D2C Through an Investor Lens --
with Greg Ucich, Vice President, Whipstitch Capital; Dom Mangano, Vice President , Whipstitch Capital |
| 4:20 PM - 5:00 PM |
Roundtable Breakout Session II: Optimizing Shopify --
with Chelsea Jones, Co-Founder + CEO, Chelsea & Rachel Co.; Rachel Saul, CMO+ Co-Founder, Chelsea & Rachel Co. |
| 4:20 PM - 5:00 PM |
Roundtable Breakout Session II: D2C Via the Cold Chain --
with Mark Nelson, CEO, Perishable Shipping Solutions |
| 4:20 PM - 5:00 PM |
Roundtable Breakout Session II: Unboxing - Marketing on the Route to the Consumer --
with Stephan Ango, Co-Founder, Lumi |
| 4:20 PM - 5:00 PM |
Roundtable Breakout Session II: Conversational Commerce - D2C via Text --
with Harvey Hodd, CEO and Founder, Blueprint Co. |
| Please note that event agendas are subject to change. |