Sales Rep-SF Bay Area

Ming River, Inc.

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Please fill out the pre-application form in the link below. Only applicants who fill out the pre-application form will be considered for the position.
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OBJECTIVE: Build sales volume for a new alcohol spirit category.

BACKGROUND: Ming River Sichuan Baijiu is the result of a full year of research and development to create a new expression of baijiu for the US market. While Ming River is a new product, it is produced by the oldest continually operating distillery in China. Ming River seeks a hungry salesperson ready to create the volume this wonderful product richly deserves throughout California. There will be opportunities to sell to stores, bars, restaurants and engage the public through various events. You will be the driver of volume. There will be guidance when you need it and the freedom to function in your own way.


  • Ensure the successful sale, distribution and placement of Ming River Sichuan Baijiu while promoting the image of the brand
  • Develop and maintain effective customer relations and promote the good will of Ming River Baijiu
  • Review product sales at accounts on an ongoing basis and work with retailers to generate sales
  • Help maintain customer relations through appropriate communication
  • Conduct promotions in accounts to generate sales at retail
  • Provide input for direction of sales efforts
  • Other duties as assigned


  • 3 years minimum sales experience with consumer products
  • Bachelor’s degree
  • Excellent oral and written communications skills
  • Excellent organizational skills
  • Ability and willingness to work independently


  • Is hungry to sell and driven to succeed
  • Understands the impact of social media on today’s consumer and how to use that to their advantage
  • Likes alcohol and understands flavors
  • Appreciates Chinese culture and its impact on the global landscape
  • Takes pride in themselves and what they do – putting their name on an action holds meaning
  • Speaks Chinese (not a requirement)


  • Commensurate with experience
  • Base Salary plus bonus structure
  • Car/Phone Allowance
  • Employer-funded HSA
  • 401k
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