Sales Manager - Frankly Organic Vodka

Be in Good Spirits, LLC

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Sales Manager - Houston TX

Responsibilities include visiting accounts in assigned territory, working with local distributors as well as creating promotions and special events. The position requires a self-motivated, organized, energetic, creative, ambitious person who can thrive in a demanding, fast-paced and fun environment. Must possess good communication and presentation skills; be able to overcome obstacles, execute on projects thoroughly and be an ambassador of our brand.

Role Responsibilities:

Territory Management:

  • Account Relationship Management and Coverage (both on and off-premise accounts).
  • Responsible for account placement, expansion and maintenance in the territory. Lead product sell-in and placement management, brand education, presentation to new accounts and key contacts in coordination with the local distributor.
  • Work within the assigned territory to drive the promotion of Frankly Organic Vodka. 
  • Establish and maintain a regular weekly schedule of account planning.
  • Regularly attend selected on-premise promotional events held at night to oversee, assist, and evaluate the quality of the promotion.
  • Regularly scheduled work-withs with sales reps. Conduct brand training for retailer employees.

Selling Responsibilities:

  • Aggressively pursue new opportunities for both on and off-premise distribution.
  • Impact local market to increase volume sold within target accounts.
  • Collaborate with to ensure proper product inventory is present.
  • Develop and maintain effective account and distributor relationships.
  • Grow brand presence within existing accounts.
  • Understand negotiating tactics and variations within channels.
  • Achieve monthly goals and sales quotas.
  • Work with team on short and long-term forecasting.
  • Align with the team for increased brand awareness and pull-through.
  • Ensure all sales efforts are in compliance with state laws.

Promotions ~ Merchandising:

  • Maintain proper brand positioning to standard. Guiding proper shelf management positions.
  • Assist in executing impactful promotions and educational presentations, both independently and with team members, at on-premise accounts.
  • Schedule and coordinate sampling events at select off-premise accounts.
  • Drive development and growth of the Frankly Organic Vodka brand nationally through participation in localized food, sport and music event sampling programs in key markets, experiential marketing activations and press~influencer events.
  • Responsible for strategic programming to encourage product trial, brand awareness, and consumer acquisition/retention.

Knowledge, Skills and Abilities Required:

  • Entrepreneurial, humble, passionate and determined.
  • Comfortable building open and honest relationships through communication.
  • Beverage experience required. Spirits Industry Preferred.
  • 3+ years’ Industry sales experience for both on and off-premise accounts with proven success in sales and merchandising strategies.
  • Strong customer service, interpersonal and communication skills (both written and oral).
  • Creative presentation/public speaking and premium selling skills are a must.
  • Well-developed influence and negotiation skills; persistent and persuasive.
  • Detail-oriented and organized; excellent time management.
  • Able to formulate account strategies and execute against them
  • Ability to manage multiple projects and work in a fast-paced environment.
  • Professional experience in working with distributors, retail reps.
  • Must have driver’s license and own vehicle to travel and transport promotional merchandise between accounts within assigned territory.
  • Must be proficient in Mac or MS Office.

Practice Frankly Core Values:

  • Be passionate and determined.
  • Be humble.
  • Build open and honest relationships through communication.
  • Exceed customer service expectations....always quick, responsive service to "surprise"!
  • Build a positive team that embraces and drives change.


  • Salary plus bonus  
  • Auto Allowance
  • Equity Award upon hiring with earn in
  • 2 weeks company paid vacation
  • 11 paid holidays
  • Health Insurance  




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