Marketing Manager

Sound | Sparkling Tea

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SOUND is the next evolution in sparkling.  We're about using high-quality ingredients and creative flavor profiles to make delicious, refreshing alternatives to the countless naturally flavored sparkling waters on the market. Blending sparkling water with organic tea, botanicals and fruit extracts we’re able to create more complex and more flavorful sparkling beverages without any sweeteners.  Our award-winning products are all completely unsweetened, Certified Organic, Non-GMO, and Whole30 Approved.   We were awarded Best New Organic Beverage at Expo East and have been featured in Bon Appetit, SELF, Men’s Health and many other outlets. 

 

YOUR ROLE:

We have a product that people love, but we need more people to know we exist – and to try it!  That’s where you’ll come in.  As our Marketing Manager, you’ll help drive and manage initiatives across consumer and trade marketing, and play a critical role in helping to accelerate company growth as we expand into new markets and channels. 

 

JOB RESPONSIBILITIES?: 

  • Interfacing with external agencies and our internal team to support amplification and refinement of our marketing message, including creative, social media, POS, On and Off Premise activation, and later traditional media
  • Manage marketing plans and programs, both short and long range, to support sales, revenue, and profit objectives of the organization
  • Source and cultivate brand and influencer partnerships
  • Customize national platforms for local retail programming
  • Manage field marketing and in-store demo programs, and ensure all Brand Ambassadors are properly trained and equipped to perform scheduled duties
  • Ability to successfully lead, guide, direct, and develop a team of marketing professionals
  • Field work to oversee marketing programs, consumer and trade response, and fine tuning of all consumer marketing activities
  • Work with distributors and sales team to ensure all trade marketing activity is presented on a consistent basis
  • Support coordination and strategy for all event marketing and sampling opportunities, including trade shows

 

JOB REQUIREMENTS?:

  • 3-7 years of experience in Consumer Products Marketing with significant exposure to brand-building activities
  • Entrepreneurially minded and willing to take on tasks outside of the expected roles and responsibilities
  • Solid understanding of distributor and retail operations and of appropriate brand-building and local marketing
  • Well-versed in the modern consumer brands landscape, especially across health and wellness
  • Passionate about the SOUND brand and product

 

COMPENSATION:

  • Competitive salary and equity based on experience
  • Performance-based bonus
  • Medical benefits

 

 

 

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