Direct to Retail Sales Ambassador-Southern California

Mikkeller Brewing San Diego

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About The Position


Mikkeller is an internationally recognized, award-winning brewery that continues to push
boundaries and innovate. Founded in 2006 by legendary brewmaster Mikkel Borg
Bjergsø, we continue to build a culture unlike any other brewery – and seek someone
who can help us continue to connect our beers with new people.
If you or someone you know is super passionate about beer, ready to take on a
challenge with a ton of opportunity, and prepared to prove you’re the best rep in Boston, 
we’d love to see you apply for this role!

DUTIES AND RESPONSIBILITIES
• Ensure the implementation of all sales and marketing programs for the entire
portfolio (Including Import Portfolio)
• Motivate distributor sales force to achieve sales objectives
• Focus on selling products and/or upgrading number of product lines across
distribution channels & direct sale
• Identify target accounts with high affinity to the Mikkeller portfolio
• Conduct wait-staff / bartender educations, beer tastings and beer dinners
• Ensure merchandising standards are upheld on and off - premise
• Plan and execute on-premise promotions as permitted (note: evenings; weekend
festivals)
• Develop and maintain close relationships with key accounts both on and off-
premise.
• Work with local Mikkeller team on growing overall account base and distributor based sales 
• Be responsible for the allocation and use of point-of-sale materials
• Collect data (e.g. pricing, distribution) as required; and be able to report weekly on this data

• Compile and submit reports required for the sales division
• Operate within budget and use budget to build sales success

  • Observe all state and federal laws pertaining to the sale, merchandising and
    promotion of malt beverages

 

KNOWLEDGE, EXPERIENCE AND ABILITIES REQUIRED

MUST LIVE IN San Diego and be willing and able to Drive to Orange County and LA weekly.

Must be able to lift 50lbs

Must have reliable vehicle

• Bachelor's degree preferred

• One to two years malt beverage experience, preferably with at least one year at
a wine or beer distributor
• Ability to interface with various levels of management, on our direct sales team as well as
retailers
• Self-motivation and ability to work with limited amount of direction; ability to work
both independently and within a team to accomplish goals
• Strong communication and interpersonal skills; ability to speak in front of large
groups, conduct trainings/promotions
• Strong work ethic; demonstrated ability to plan and manage multiple
responsibilities
• An intense competitive spirit with an assertive, confident personality
• Strong sense of urgency and commitment to achieving results
• Strong judgment and professional maturity
• Excellent problem solving skills; mathematically proficient
• Willingness to travel overnight and a good driving record• Proficient in Microsoft Excel, Outlook, Word, and Power Point

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