Director of Sales
Badger State Brewing CompanyApply for Job
Create the annual Distributor Business Plan for each distributor including volume, distribution, marketing, promotions, sales programs, execution and quality control standards for the on and off-premise business.
Actively develop and manage relationships with distributor personnel including Executive Leadership, Sales Managers, Operations Management and Sales Reps; effectively train Badger State & Distributor reps to sell Badger State Beer.
Work with the key customers in trade developing relationships, building brand presence and sales in assigned channels and geography by meeting with each distributor to set targets for distribution (on- and off-premise), volume objectives, financial commitments, and merchandising targets.
Lead the Key Account Management program by establishing with each distributor specific accounts to gain or expand points of distribution with accounts that are identified as appropriate for the brand.
Hold quarterly QBP and ABP meetings with each distributor to review performance against goals, discuss marketing programs and plans for ongoing execution.
Perform all necessary administrative duties relevant to the position (i.e., tracking reports, promotional recaps, expense reports, etc.); reconcile distributor marketing funds monthly with appropriate personnel.