Regional Sales Manager

Island Brands USA

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ISLAND BRANDS, the maker of Island Coastal Lager and Island Active and one of the fastest growing Brand Families in the South East, is seeking three talented individuals to manage our dynamic business in the state of Virginia, Georgia/Tennessee,and North Carolina. 

The Regional Sales Managers will be responsible for growing sales, increasing brand presence and strengthening relationships with distributor partners in their defined markets.

Position Essential Responsibilities:

  • Manage every aspect of our distributor partners’ Island Brands business including sales, distribution, programming execution, rate of sale and inventory management to achieve predetermined goals.

  • The ability to identify market opportunities with data analysis utilizing IRI syndicated data, VIP and a working knowledge of the retail market climate and competitive activity.

  • Develop market specific business plans against retail chain execution, the independent classes of trade and on premise initiatives.

  • Effectively track/measure/communicate monthly these sales and marketing initiatives with Island Brands internal teams including marketing, sales, operations as and our Distributor partners.

  • Forecasting development by brand/package monthly with distributor partners to insure supply chain integrity. 

  • Develop Distributor Annual Business Plans for goal attainment and ensure progress against goals.

  • Manage local budgets including personal T&E, distributor marketing investments and trade marketing spend.

Qualifications and Requirements:

  • 3-5+ years experience in beverage/beer distributor management. Familiarity with the 3 tier supplier/distributor system.

  • Must live within your hired territory. **Relocation package not available**

  • Bachelor’s Degree is preferred, but not required

  • Must be proficient in Microsoft office - Word, Excel and PowerPoint

  • Beer industry passion and the appreciation of the culture that goes with it

Employee Benefits

  • Competitive salary with a performance-based bonus structure

  • Health insurance

  • 401K

About Island Brands

Island Brands is a beer and lifestyle brand with current distribution in seven states in the Southeast and on the water with Carnival Cruise Lines. An American Premium Lager brewed with the highest quality ingredients containing no fillers or preservatives, Island Coastal Lager (ICL) is an easy-drinking beer at just 4.5% ABV with a smooth, crisp finish. ICL is available on draft and in 12oz cans in both 6-packs and 12-packs and 16oz ‘tall boy’ format. Island Brands just launched its greatly anticipated super premium, 88 calorie all clean light beer; Island Active also available in 12oz 6-packs,12-packs and 16oz.

To learn more, visit our website at and follow Island Brands on social media with the handles @islandcoastallager, @islandactive and @islandbrandsuniversity. 

*Please send resumes/cover letters to
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