Sales Manager (Packaging) - California & South-West

Packaging Company

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Sales Manager – California  & South-West


Reporting directly to the President Americas, this full time and exclusive role will involve the ownership of states in the influential South-West part of the US with specific focus on California. The employee will be responsible for co-developing and implementing a growth strategy within the region across applicable product lines. The successful candidate will develop new accounts, provide customer service to allow the company to develop and secure contracts within its marketplace. They will also work closely with external partners, where appropriate, who will also sell and distribute to end users.

The successful candidate will lead the commercial activity in California & the South-West. To do this, they will be required to prepare and present sound technical and commercial/service solutions to every level of the “three tier” brewery sector adopted in the USA and be the lead commercial person owner charged with the responsibility to grow sales volume and revenue.

This role will also challenge current ‘keg rental’ or ‘pay per fill’ solutions by offering an existing single use recyclable alternative for the beer industry. Candidate should have good knowledge of that beer market whilst also be comfortable working in the cider, spirits, cold brew coffee and kombucha space.

This role may also develop into a leader in further product lines; notably to lead the region in an innovative and market leading bulk package in the bulk water market (3 & 5 Gallon) market.

This role is ideal for an ambitious sales-focused person with sound commercial and technical knowledge of the brewing industry.

Candidates should be willing to travel up to 50% of the time is critical due to the scale of the geography.


Key Duties

To co-develop and implement a technical & commercial strategy to deliver agreed sales volumes and to execute on that plan. Whilst not exhaustive the key tasks will be to:


-       Lead the South-West for all commercial activity to drive sales volume and revenue across multiple product lines

-       Develop and convert an active pipeline of house accounts for breweries and other industries for which the recyclable keg product is applicable (eg Cold Coffee, Kombucha) (with exception of the wine market)

-       Actively action the pipeline, develop proposals/negotiate wins to hit sales targets

-       Develop account plans to leverage accounts won to optimise sales volumes

-       Active account management of customers and distributors (as appropriate)

After Sales

-       Support with guidance in brewery, in supply chain and in end use position

-       Troubleshooting of keg issues in the market  

-       Reporting of the above

Knowledge & Experience

-       Sound knowledge of the beer and beverage market

-       Comfortable in selling a technical packaging product to large and small customers alike

-       Track records in selling to beer / beverage markets

-       Effective communicator, both internally, with customers and partners.

-       Ambitious, driven commercially astute with quick concept up-take



-       Base salary depending upon qualifications & experience

-       Bonus/Commission-based structure

-       Salary progression depending on performance

-       Health Care Scheme (after qualifying period).

-       Public Holidays with pay.

-       10 days annual holiday (pro-rata)

-       Car allowance

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