Cott Corporation honored as Beverage Forum Company of the Year 2004

Cott Corporation (NYSE: COT; TSX: BCB) announced that Beverage Marketing Corporation, Beverage World and a panel of leading financial analysts have chosen Cott Corporation to receive the Beverage Forum’s Company of the Year award large company category. Criteria for the award include financial performance, depth of management, innovation, marketing, position for future growth and relationships with customers, partners and suppliers.

@@google “Cott has helped its retail customers to effectively engage consumers in one of the most competitive consumer goods categories in the marketplace. With Cott’s guidance, retailers have managed to shift retailer brands from a commodity positioning based on price to a value proposition based on quality, innovation and brand equity,” said Michael Bellas, Chairman and CEO of Beverage Marketing Corporation.

Kevin Francella of Beverage World Magazine added, “Cott’s success is due in large part to its excellent management team. When Frank Weise steps down from his post as CEO later this year, after leading the company for six years, he will leave behind a company that is stronger than it has ever been and a management team – led by CEO elect John Sheppard – that is well positioned to take the company to even greater heights.”

In accepting the award, Frank Weise, Chairman and CEO of Cott Corporation said, “I am delighted to receive this prestigious award on behalf of the men and women of Cott. This award reflects directly on their commitment and teamwork. Their dedication to our customers and energy in making a difference every day made this award possible. I would also like to thank our customers for their continued focus on building their retailer brand programs.” Weise also singled out the leadership of John Sheppard and the executive team in driving Cott’s growth and serving the company’s customers.

“This award highlights not only the great achievements made over the past number of years, it also reflects on the strong growth opportunities the Company has in the months and years ahead” added John K. Sheppard, Cott’s President and Chief Operating Officer.

About Cott Corporation
Cott Corporation is the world’s largest retailer brand soft drink supplier, with the leading take home carbonated soft drink market shares in this segment in its core markets of the United States, Canada and the United Kingdom.