BevNET and Zenith’s “InnoBev US” Beverage Entrepreneur Conference

Sponsored by WILD

– May 21 — Event is sold out — please click the “Wait List” link below if you are interested in being contacted should spaces open.

-May 7 update: InnoBev adds Polar Beverages VP of Marketing Gerry Martin to distributor and retail panel.

-May 1 update: InnoBev adds former Whole Foods grocery director Tim Sperry to distributor and retail panel.

-April 22 update: InnoBev adds Lewis Hershkowitz of Big Geyser to speaker roster

-April 8 update: InnoBev adds Wolfgang Reichenberger of Inventages to speaker roster.

Full Program || WAIT LIST SIGN UP >>

The first-ever InnoBev U.S., a forum for beverage entrepreneurs, will take place in New York on June19th, 2008. This is the first event specifically designed for independent marketers in the dynamic North American non-alcoholic beverages industry, especially those looking to break into emerging and fast-growing sectors such as functionality, wellness and other value-added categories.

InnoBev is being presented as the result of a partnership between, the leading North American beverage publishing company, and the international beverage consultancy Zenith International. The forum will provide a unique networking opportunity to hear from and meet individuals who have “made it happen,” industry investors, innovation experts, retailers, distributors and suppliers.

The one day event includes a variety of sessions geared specifically towards the beverage entrepreneur. Featured sessions include:

  • Attracting investment: what ticks the right boxes, presented by Wolfgang Reichenberger, General Partner of Inventages, venture capital fund with Nestlé as limited partner, portfolio includes Honest Tea.

  • Addresses from Peter van Stolk (Founder of Jones Soda and now CEO of Tree Fort), Jon Olafsson (Chairman of Icelandic Water Holdings),  Kristjan Olafsson (Vice President and General Manager of Icelandic Glacial) and Greg Steltenpohl (Founder of Odwalla and now CEO of Adina.)

  • Innovator session featuring live discussion and Q&A with a panel of industry experts, including Mike Weinstein (CEO of Inov8), Tom First (CEO of O Water), Bill Sipper (Senior Partner Cascadia Consulting), Dr. Erik Donhowe (WILD Flavors), and Jim Tonkin (Tonkin Consulting) 

  • Practical steps for securing financing for your company, presented by Ross Colbert of Zenith International 

  • Distributor & retailer panel where four companies will pitch their product to a panel of retailers/distributors.  Lewis Hershkowitz of Big Geyser and Tim Sprerry, former Whole Foods Grocery Director confirmed to participate.

  • Case study: Sweet Leaf Tea navigates the fast growing RTD market through several rounds of financing, presented by Clayton Christopher, CEO 

  • product sampling. Your chance to try products that are new and interesting. 

  • Presentations from and Zenith International on market related topics and trends.

“This is tailored to the companies that are introducing new and innovative beverages to the market,” said John Craven, President of “They might be small, they might be independent, but that doesn’t mean they can’t be successful. We think this event, which combines our strengths with those of Zenith, can be a valuable part of that success.” 

Space is limited, so book today!

Full Program || WAIT LIST SIGN UP >>