Distribution Roundup: Tedeschi’s Takes on F.A.S.T. Shot

fastSo you’ve already picked up your instant scratch ticket and your Swisher Sweets and your 32 oz. Gatorade and you’re looking for another form of relief. The latest news from First Aid Shot Therapy (F.A.S.T.) says that you’re in luck.

On Monday, F.A.S.T. announced that its liquid shots — Pain Relief and Upset Stomach — are now available in Tedeschi’s convenience stores in Boston.

The news follows a pair of big steps for the company, which markets liquid versions of over-the-counter remedies. In February, F.A.S.T. announced that it had completed a series B financing round, headlined by ZICO founder Mark Rampolla. At the beginning of April, the company announced the introduction of its stomach relief formula, the second variety in the F.A.S.T. line.

Following that introduction, F.A.S.T. CEO and co-founder Mary Page Platernik explained her brand’s proposition.

“Feeling sick never comes at the right time; it’s usually when you’re least expecting it, not when you’re standing in front of your medicine cabinet,” she said in a release. “With F.A.S.T. we’re able to provide people with a quick, simple, no-mess, single-dose of relief that allows them to manage their health in a convenient and innovative way.”

On the other side of the country, Keau’au, Hawaii-based Hawaiian Springs, LLC, announced Wednesday that its waters are now available in Albertsons stores in the West and Southwest. The partnership brings the waters to 295 stores in California, Nevada, New Mexico, Arizona and West Texas.

According to a company release, Hawaiian Springs is now distributed in more than 4,000 stores beyond its home in Hawaii, including grocery stores in Canada and Asia.

“Albertsons has a long tradition of offering fresh, high quality products to customers since 1939 and the world-class water from the Big Island of Hawaii is a natural fit,” Tom Van Dixhorn, president of Hawaiian Springs, said in the release.

Other distribution news:

  • On Thursday, Cheribundi announced that its 32 oz. bottles of Tart Cherry Juice and Tart Cherry Juice Light are now available in the produce section of Key Food stores.

  • On Tuesday, The Alkaline Water Company announced that it has begun shipping its water to Sprouts Farmers Market.

  • Also on Tuesday, Reed’s announced that five Reed’s Ginger Brew and Virgil’s Soda flavors will be available at more than 1,000 Food Lion supermarkets throughout 11 mid-Atlantic and Southeastern states.