GENEVA, N.Y. — Cheribundi Inc., the leading producer of tart cherry juice products, is introducing their new 100% Tart Cherry Juice. This single-ingredient juice has no added sugars, is not from concentrate and contains 60 health-boosting tart cherries in every serving. 100% Tart Cherry Juice is the sixth juice in Cheribundi’s functional assortment and is the foundation of all Cheribundi products. Cheribundi’s full lineup now consists of Original, 100% Tart, Light, Protein, Relax and Black. 100% Tart Cherry Juice is available in 8oz., 12oz. and 24oz. bottles and can be purchased now via Cheribundi.com and is expected to hit shelves of major retailers this summer.
Cheribundi’s product launch and new branding are the result of intensive market research to strategically position the company as a leader in the healthy, better-for-you beverage sector. “We’ve built our company on the health benefits that come from tart cherries, and our customers have responded and encouraged us,” said Steve Pear, Cheribundi CEO. “This new product not only tastes great but answers consumer demand for a product entirely composed of the powerful super fruit.”
100% Tart Cherry Juice is created using a proprietary juicing process developed by scientists at Cornell University. This process produces one-and-a-half times more antioxidant strength than other leading tart cherry and super fruit beverages. Every 8oz. serving of 100% Tart Cherry Juice contains powerful phytonutrients, antioxidants, and naturally-occurring melatonin.
Tart cherries have been shown to help boost immunity, improve sleep, reduce soreness and help muscles recover faster. The natural health benefits of tart cherries are supported by over 50 scientific studies published in various academic and medical journals including the Journal of Nutrition, British Journal of Sports Medicine and the Scandinavian Journal of Medicine in Science and Sport.
Founded in 2004, Cheribundi produces one of the most unique super fruit juices in the world. Their tart cherry juices are crafted through a one-of-a-kind juicing process, developed by scientists at Cornell University, to create a natural product with incredibly high antioxidant strength. Known for delivering benefits like increased muscle recovery, reduced soreness, immune system support and more effective sleep, Cheribundi tart cherry juices are also one of the best tasting on the market.
Because of its effectiveness, Cheribundi has a unique connection to the athletic world. Over 215 NCAA and professional sports teams, plus thousands of elite and amateur athletes, drink Cheribundi as part of their daily training routines.
Cheribundi tart cherry juice products are available nationwide at cheribundi.com as well as in grocery, natural, and specialty retailers, including Publix, Safeway, Kroger, Target, Wegmans, Whole Foods, Wal-Mart, HEB, Meijer, Costco, Rite Aid, Food Lion, and online at Amazon.com.
For more information about Cheribundi, please visit our website: www.cheribundi.com.