San Francisco, CA
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Beverage School San Francisco – Final Agenda Posted; Only a Few Seats Remain!

BevNET is pleased to announce that the final agenda for Beverage School in San Francisco is now available for viewing.

Held on September 12, Beverage School in San Francisco is an exclusive one-day, intensive, and interactive introduction to the beverage business for aspiring entrepreneurs and those new to the beverage industry.

The event will feature insights of veteran beverage entrepreneurs, executives, suppliers, and other experts and offers a unique opportunity to get an early understanding of the most important issues in the business and offer an in depth look at the right ways to raise capital, structure and operate a beverage business. Plus, it provides attendees opportunities to meet and network with industry experts. It will also feature a panel that offers strategic advice on launching in the Bay Area.

LIMITED SEATS remain for the event, and time is running out to sign up. If you haven’t already, register now, and get up to speed fast.

Beverage School San Francisco will take place at the Fort Mason Conference Center in San Francisco, Calif.  from 10am to 5:45pm on Thursday, September 12.

Register for Beverage School San Francisco >>

The following is the preliminary agenda as of September 9 and is subject to change.

9:30am – 10:00am

10:00am – 10:30am
Neil Kimberley
Foods, Fluids & Beyond
What Is This Strange Land? A look at opportunity in the beverage industry from 20,000 feet.

10:30am – 11:10am
Eric Schnell
Founder & CEO
The First Year Entrepreneur: From the dream drink to the professional beverage formulation.

11:10am – 11:50am
Bill Sipper
Managing Partner
Cascadia Managing Brands
Distribution: From brokerage to DSD & beyond

11:50am – 12:30pm
Debbie Wildrick
Director of Beverages & Snacks
Understanding retail channels

12:30pm – 1:30pm

1:30pm – 1:45pm
Suley Muratoglu
VP Marketing & Product Management
Tetra USA
Exploring Iterative Launch: A startup is not a smaller version of a large company

1:45pm – 2:00pm
Mateo Sluder
NorCal Cebador
The San Francisco Market

2:00pm – 2:30pm
Justin Prochnow
Greenberg Traurig
Legal requirements for new beverage companies

2:30pm – 3:00pm
Ian McLean
Founder & Creative Director
McLean Design
Positioning through branding & design

3:00pm – 3:30pm
David Burk
Partner, Digital and Integrated Marketing Lead, Americas
Fleishman Hillard Chicago
Your brand’s life, on-line

3:30pm – 4:00pm
Coffee Break

4:00pm – 4:30pm
Chris Fenster
Propeller Industries
Basic Company Structure: Understanding record keeping, forecasting, and what not to do

4:30pm – 5:00pm
Brent Knudsen/Janica Lane
Managing Partner/Partner
Partnership Capital Growth
Your Financing Life Cycle: From early to exit

5:00pm – 5:45pm
Early Financing Option Presentations

5:00pm – 5:10pm
Katie Fitzgerald
Senior Associate, Business Development

5:10pm – 5:20pm
Brad Barnhorn
Barnhorn Growth Advisors
From Investor to Advisor

5:20pm – 5:30pm
Brad Winegar
Angel Investor, Managing Director
Salt Creek Capital
Attracting the Angel Investor

5:30pm – 5:45pm
Katie Fitzgerald
Brent Knudsen/Janica Lane
Brad Barnhorn
Brad Winegar
Fundraising Panel