(February 1, 2014, New York, NY) – Belvedere Vodka, the world’s original luxury vodka, introduces the newest flavor to their award-winning portfolio: Wild Berry. Debuting this spring, Belvedere Wild Berry is inspired by the summer berry harvests in Poland and North America and will refresh your palate while providing an unmatched taste experience. With its perfect combination of Polish strawberries and American blueberries, Belvedere Wild Berry delivers an exquisite blend of rich, juicy vodka.
Bursting with bright and zesty character, wild Polish strawberries are smaller, dark red in appearance and more intensely flavored than conventional grocery’s berries. Aromatic North American blueberries have a sweet, delicate, almost floral flavor, which brings depth and complexity to the vodka.
“Belvedere Wild Berry exemplifies our commitment to crafting 100% naturally and sugar free flavored vodkas. Its fresh and delectable ingredients deliver an innovative twist on Belvedere Vodka,” says Charles Gibb, President of Belvedere Vodka. “We are very excited to have created such a refreshing, luscious blend of invigorating fruits. As the global leading expert in mixology, Belvedere Vodka has again perfected a smooth and delicious flavor that exceeded our expectations and incredibly high standards we continue to hold for the brand.”
Widely recognized as the leader in innovation and for its unique maceration process, Belvedere’s newest flavor is no exception. This time-intensive process of extracting fragrant oils from the finest natural fruits, by immersing them in an alcohol bath of Belvedere Vodka spirit, delivers an aromatic and authentic blend that captures the essence of the berries. Belvedere’s distinctive approach ensures its vodka is flavored with real fruit, with no added sugar or additives, resulting in uncompromised standards and exceptional character.
Always on the cutting edge, Belvedere Vodka’s Wild Berry brings the Belvedere Vodka portfolio to a new level, “In developing a berry variant, we wanted to feature refreshing rather than indulgent flavors, and strawberry was a natural fit, as the most popular flavor in the US.” remarks Claire Smith-Warner, Head of Spirit Creation and Mixology for Belvedere Vodka. “We carefully selected indigenous varieties of berries providing a beautifully-balanced and aromatic experience.”
When Belvedere vodka meets berries, the result is fresh, wild and unexpected. Just add a splash of lemonade and some sunshine for a colorful, exciting and flamboyant drinking experience. Whether you’re at a chic rooftop bar or at the beach of the hottest travel destination, Belvedere Wild Berry cocktails will give your summer everything you need to soak up the sun whilst still cooling you down.
Tasting Notes for Wild Berry
Nose: Bright, fresh and luscious notes of juicy strawberries and tart blueberries with a hint of vanilla and cream.
Palate: Soft and inviting with intense hints of strawberries and cream, blueberry pie and crushed berries. Gentle acidity which adds refreshment and an impression of juicy, ripe berries.
Finish: Sustained and refreshing with clean and bright berry notes.
Wild Berry Lemonade
50 ml/2 oz Belvedere Wild Berry
3.5 oz Fever Tree lemonade
Build over ice into a highball glass, and garnish with a lemon wheel and blueberries
Wild Berry Crush
1.5 oz Belvedere Wild Berry
1 small lime
3 bar spoons vanilla golden sugar
Muddle the fruit with the sugar, add the Wild Berry Belvedere and crushed ice and churn
Cap with crushed ice
ABOUT BELVEDERE VODKA
Born of Rye, Water and Character.
Created in 1993, Belvedere Vodka was the first to generate a new standard for excellence in the vodka category and established the luxury vodka category. Today, Belvedere’s distinctive character and uncompromising integrity are recognized internationally by discriminating vodka enthusiasts who appreciate its all natural, additive free character. Crafted using Polish Dankowskie Rye and blended with water from its own local pristine source, Belvedere’s taste profile is distinctively soft with a subtle sweetness and smooth, clean finish.