PORTLAND, OR–(Marketwired – May 21, 2015) – As the official provider of spirits for the 2015 Portland Rose Festival, Eastside Distilling, Inc. (OTCQB: ESDI) has teamed with Reed’s, Inc. (NYSE MKT: REED) to serve Reed’s award-winning ginger brews as the perfect mixer for Eastside’s award-winning master crafted spirits.
The historic Rose Festival is Portland’s official annual civic event that attracts more than 1 million visitors each year. The organizers of the event recently granted Portland based Eastside Distilling exclusive rights for spirit sales at CityFair, the Rose Festival’s main venue for food, rides and entertainment.
The Eastside Lounge, located near the RoZone live music stage, will offer Reed’s Ginger Brews paired with a variety of Eastside’s spirits, including Portland Potato Vodka, Below Deck Spiced Rum and Cherry Bomb Whiskey. The RoZone VIP lounge will also serve Eastside spirits exclusively along with Reeds.
“We are excited to showcase our award-winning non-alcoholic Ginger Brews with Eastside Distilling at the Portland Rose Festival,” said Chris Reed, founder and CEO of Reeds. “There are over 200 cocktail recipes that use ginger beer, but the Moscow Mule has become one of the most popular cocktails in recent years. The combination of Reed’s Ginger Brew, Eastside’s Portland Potato Vodka, limes and fresh mint over ice is going to make for an amazing cocktail at this fantastic venue. But the Mule is not just about Vodka. Patrons will have the opportunity to enjoy Reed’s Ginger Brews in a Dark and Stormy mixed with Below Deck Spiced Rum, or savor a Cherry Bomb Mule with Whiskey. Simply put, you can’t enjoy the perfect cocktail without the perfect mixer, and our distinctive ginger brews combined with Eastside’s amazing line of spirits should suit the most discerning cocktail enthusiast.”
Eastside Distilling CEO, Steven Earles, commented: “We are thrilled to partner with Reed’s at this major event. As the nation’s number one soda in the craft natural soft drink space, we believe Reed’s Ginger Brew perfectly complements the unique taste and quality of our master crafted spirits.”
About Reed’s, Inc.
Reed’s, Inc. makes the top-selling natural sodas in the natural foods industry that is sold in more than 15,000 natural and mainstream supermarkets nationwide. Reed’s products are also available at specialty gourmet, natural food stores, retail stores, convenience stores and restaurants nationwide, as well as select international markets. The company’s seven award-winning non-alcoholic Ginger Brews are unique in the beverage industry, being brewed — not manufactured — and using fresh ginger, spices and fruits in a brewing process that predates commercial soft drinks. The company owns the top-selling root beer line in natural foods, Virgil’s Root Beer, and a top-selling cola line in natural foods, China Cola. In 2012, the company launched the Reed’s Culture Club Kombucha line of organic live beverages. Other product lines include Reed’s Ginger Candies and Reed’s Ginger Ice Creams. Last year, Reed’s celebrated 25 years of hand-crafting the best sodas in the world, naturally. For more information about Reed’s, please visit www.reedsinc.com or call 800-99-REEDS.
About Eastside Distilling
Eastside Distilling, Inc. (OTCQB: ESDI) has been producing high-quality, master crafted spirits since 2008 and is located in Southeast Portland’s Distillery Row. Makers of award winning spirits, the company is unique in the marketplace and is distinguished by its highly decorated product lineup that includes Burnside Bourbon, Below Deck Rums, Portland Potato Vodka and a distinctive line of infused whiskeys. All Eastside spirits are master crafted from natural ingredients for unparalleled quality and taste. The company is publicly traded under the symbol OTCQB: ESDI. For more information visit: www.eastsidedistilling.com or follow the company on: Twitter & Facebook.
About the Portland Rose Festival Foundation
The Portland Rose Festival has made Portland, Oregon a better place to live and visit for 107 years. As Portland’s Official Festival, The Rose Festival attracts over one million people to the Pacific Northwest every year. By sharing community pride, the Rose Festival provides Portland with fun and entertainment for all ages and generates more than $75 million for the region’s economy and local businesses. The Portland Rose Festival Foundation is a 501 (c) (3) non-profit that serves families and individuals with programs and events that promote the arts, education and volunteerism. Go to RoseFestival.org for more information on festival activities.