Soltado Tequila, infused añejo tequila portfolio of DM Spirits, LLC, announced this month that they would be partnering to expand distribution and support into three new markets.
After achieving record growth over the past 11 months, Soltado Spicy Añejo Tequila, the brand’s 100% blue Weber agave, Serrano chile and Mexican cinnamon infused expression, has achieved millions of views from readers of national and international food and beverage publications, as well as garnering their own loyal, spice-loving fans-now nearly 22,000 on Facebook alone.
This media attention has also caught the eye of distributors nationwide. At the beginning of this month, Soltado Tequila chose Allied Beverage Group as partner to increase availability across 21 counties throughout the state of New Jersey.
For Michigan, Soltado Tequila is now available to all 83 counties, through their recently signed partnership with Republic National Distributing
As of October 1st, Soltado Tequila is also now available to all 58 counties in California, through their newest distribution partnership with 88 Spirits Corporation, based out of Los Angeles.
Soltado Tequila is also currently expanding in the New York and Florida markets, with self distribution through Park Street Imports.
Upon its original debut last fall, Soltado boldly disrupted the tequila and flavored-tequila categories, hitting shelves as the first infused and aged tequila on the market. Their trailblazing product has met with gaining demand from both on and off-premise accounts, rave reviews, and critical acclaim.
“Soltado represents the best that Mexican spirits have to offer, while meeting with current consumer demand for spice, flavor, and fresh products that are easy to use. We’re thrilled to announce this growth in our distribution footprint, and excited to introduce our award-winning tequila to three entirely new regions of the country,” says founder and CEO, David Weissman.
As part of their core values and brand mission, socially responsible Soltado has supported local and national charities through dollar matching programs, event donations, and by leveraging their fan base to drive awareness. From raising funds for humanitarian causes, to animal welfare, cancer survivor foundations, and urban farming initiatives, Soltado Tequila remains a purpose driven brand.
Soltado also plans to continue support for their retail and on-premise partners through strategic social promotions, advertising, and high profile media outreach.